The first quarter of a new year is an ideal time to promote your company and help ensures it stays top of mind among consumers. But how do you get your products and services noticed without spending a fortune?
Companies -- big and small, new and established -- all face this dilemma, so you are not alone. In today's economy, it's more critical than ever for businesses to stand out from the competition. Advertising and promotion are how they do it. But who has money for that, especially these days?
Unlike advertising, publicity is often free and an effective and cost-efficient way to get your message in the newspaper or on radio and television without paying for it--a major point to consider when implementing your 2011 goals.
And publicity has an added bonus: it lends credibility to your organization. Consumers are more comfortable purchasing a product or service that is profiled by an independent third party.
This seminar will give you proven techniques and money-saving tips for promoting your company. You'll walk away with valuable publicity secrets used by major corporations -- but at a fraction of the cost. This seminar, led by Aldina Tracey, who has done publicity for some of America's most well-known and respected companies, including American Express and Avon Products, will provide several real world examples for small-to mid-sized businesses.
You'll learn quick and easy ways
to:
- Create a publicity plan for your
business
- Generate media buzz to attract more customers
- Develop "news hooks" and stories to capture press attention
- Publicize products and services to increase profits
This interactive networking event brings together business owners from all industries. Don't miss the opportunity to bring your business cards and company materials to exchange with other attendees.
Reserve
your seat today and let us help you grow your business. Space is limited.
TPC registration fee, conference materials and networking forum: USD$55.00
early bird registration fee until January 26, 2011. After this date, the fee is $60.00.
USD$65.00‚ onsite registration fee
All prices/fees are indicated in United States Dollars (USD). Cancellations
after January 31, 2011 must be done in writing and will be subject to a USD$25 processing
fee. No refunds will be issued after this date.